Privacy Policy

Arrow Chaos · Effective 15 September 2026

Arrow Chaos ("the game") is published by Techenya, Kenya ("we", "us"). This policy explains what information the game and this website process, why, and the choices you have. It applies to the Android and iOS versions of the game and to arrowchaos.techenya.com.

1. No account needed

You never create an account or give us your name, email address or phone number to play. When you first open the game it creates a random player ID and a random nickname (for example "SwiftPanda91") on your device. You can change the nickname in Settings.

2. Information we process

• Game progress on your device: your level, score, collected treasures, favourite colour, language and settings are stored locally on your device and are not sent to us, except for the items below.
• Anonymous identifiers: after you complete your first level (or use Ask for Help or the leaderboard), the game creates an anonymous backend account identified only by a random ID. It is used for the leaderboard and Ask for Help challenges.
• Leaderboard: your nickname, highest level and total score.
• Ask for Help challenges: when you ask a friend for help, we store the puzzle's seed and difficulty, your level, your nickname, the language your game is set to (so the notification when a friend solves it is in your language), a short link code, its status and timestamps. Anyone with the link can open that puzzle and see your nickname. Challenges expire after 48 hours.
• Gameplay analytics: events such as levels started and completed, hints used, ads shown and rewards earned, together with basic device information (platform, app version) and your chosen colour and language. These are linked only to the anonymous ID and help us improve the game.
• Advertising data: Google AdMob, our advertising partner, may collect your device's advertising identifier (on iOS only if you allow tracking), IP address, approximate location derived from it, device information and how you interact with ads, in order to show and measure ads and prevent fraud. See How Google uses information from sites or apps that use its services.
• Advertising measurement: to learn which of our own ads bring new players, the game tells Meta (through the Meta SDK) and Google (through Google Analytics for Firebase) when the game is installed and opened, when you clear levels (including milestone levels) and when ads are shown, with the ad revenue, your device's advertising identifier (on iOS only if you allow tracking), device information and IP address. Where the GDPR applies, this happens only if you agree in the consent message, and you can withdraw at any time in Settings → Privacy & ad choices. Meta and Google may process this data in the United States and other countries.
• Notification token: only if you turn on reminders, a push token is stored so we can send a daily reminder and tell you when a friend solves your puzzle.
• Install referrer (Android): if you install from a friend's Help link, Google Play tells the game which puzzle code the link contained so it can open that puzzle.
• Pasted Help links (iOS): on first launch the game may offer Apple's Paste button. The game only reads your clipboard if you tap that button, and it only uses the Arrow Chaos puzzle code found in the pasted text.
• Sharing: when you share an Ask for Help card, a cleared level or your leaderboard rank, the image and text go through your device's share sheet to the app you choose. We do not see who you share with.

We do not access your contacts, photos, camera, microphone or precise location.

3. Why we use it

• To run the game features you use (leaderboard, Ask for Help, reminders).
• To show ads that keep the game free, and to limit how often ads appear.
• To understand how the game is played, fix problems and prevent cheating and abuse.

4. Your choices: consent, ads and tracking

• In the European Economic Area, the United Kingdom, Switzerland and other regions where it is required, the game shows Google's consent message before personalised ads are used. You can change your choice at any time in Settings → Privacy & ad choices.
• On iOS, after your first level the game asks whether apps may track you (Apple's App Tracking Transparency). If you decline, you still get ads, but they are not personalised using your advertising identifier. You can change this in iOS Settings → Privacy & Security → Tracking.
• On Android you can reset or delete your advertising ID in your device's Google or privacy settings.
• Reminders are off unless you turn them on, and you can turn them off in Settings or your device's notification settings.

5. Service providers

• Google AdMob (Google LLC): advertising and consent management.
• Supabase: hosting for the leaderboard, Ask for Help challenges and analytics (servers in the European Union).
• Expo: delivery of push notifications, only if reminders are on.
• Meta Platforms (Meta SDK, App Events): measuring our ad campaigns on Facebook and Instagram.
• Google Analytics for Firebase (Google LLC): measuring our ad campaigns in Google Ads.
• Google Play and Apple App Store: app distribution and in-app review prompts, under their own privacy policies.

We do not sell your personal information.

6. Retention

• Ask for Help challenges: removed or marked expired after 48 hours; completed records are kept for up to 90 days.
• Analytics events: kept for up to 14 months.
• Leaderboard entries and anonymous accounts: kept while the game is available, or until you ask us to delete them.
• Information on your device stays until you uninstall the game or clear its data.

7. Children

Arrow Chaos is intended for players aged 13 and over. We do not knowingly collect personal information from children under 13. If you believe a child has used the game's online features, contact us and we will delete the related data.

8. Your rights

Depending on where you live, including under Kenya's Data Protection Act, 2019 and the EU/UK GDPR, you may have the right to access, correct or delete information linked to you, to object to or restrict certain processing, and to complain to a data protection authority (in Kenya, the Office of the Data Protection Commissioner). To make a request, email us with the nickname shown in the game's Settings so we can find your anonymous records.

9. Security and transfers

Data sent between the game and our servers is encrypted in transit. Our backend is hosted in the European Union, and our advertising partner may process data in other countries under its own safeguards.

10. Changes

We may update this policy as the game changes. We will update the effective date above, and for significant changes we will tell you in the game.

11. Contact

Techenya, Kenya · [email protected]